Nielsen is a global research company providing the market standard in audience and consumer
measurement. You may know us from the Nielsen TV Ratings. We have been a trusted leader in media measurement
for over 90 years, and we currently study consumers in more than 100 countries!
Nielsen Computer & Mobile Panel is your opportunity to be a part of the research we do
here at Nielsen. This panel helps understand how consumers use the Internet by studying the websites people
like you go to. By simply installing our technology, either on your computer, tablet, or smartphone, you are
helping mold the future of the online world.
At Nielsen, we're all about understanding computer and mobile trends - the types of applications
you use, the content you view and listen to, as well as the websites you visit on your computer, phone, tablet or other registered mobile device. Your everyday activities as a panelist will help us understand
how people use their computers and mobile devices. It doesn't matter if you use your mobile device a lot or
a little or how you use it, the information on your usage is important to us and a valuable contribution to
our research! Plus, you will be rewarded for your participation! Active members earn points for participating with one or more devices, up to £62 per year!
Please see the Rewards section for more details.
Our app will let us know what websites you go to and how long you stay there. We do NOT
collect user IDs or passwords. For more information on the type of data being collected and privacy practises,
please read our
Privacy & Cookie Notice
Your name is separated from the data, which is then combined with the data of thousands
of others like you to provide insights to our clients while protecting everyone's anonymity. Your information
is protected as described in our
Privacy & Cookie Notice
and will never be used to directly market or sell products to you.
We combine the information that comes from our panelists with data and research tools
from other sources. We use this information to perform research and to prepare reports and analyses concerning
Internet audience demographics, behaviour and use.
You can earn points that can be redeemed for physical items as well as digital gift cards and vouchers. We will credit your account with points after you have successfully installed and configured at least one device. It may take up to 7 working days for us to acknowledge your participation and credit your account.
By actively participating in the panel with at least one mobile device (or tablet) and one PC (or Mac) you can receive over £60 per year.
In order to be eligible to join, you must meet all of the following requirements:
Be at least 18 years old and capable of entering into a binding contract.
Be the owner of any computer and/or mobile device onto which you authorise the software
If there are any minors within your household, you are the parent or guardian of any
minor with access to the devices you are registering.
You agree to inform those individuals with access to your computer and/or mobile device
on which the software is installed that you have agreed to join the panel, and these individuals have given
you their explicit consent to be a part of the panel and to be subject to the panel membership agreement.
If you are installing the software on a work device, you have the permission to do so from your
Nielsen Computer & Mobile Panel is an on-going project. Your participation in our Internet
research is at your discretion. Should you ever decide to stop participating, you may do so at any time. Simply
login to the Profile Management page and choose to opt-out under the "Account" section.
If you are having trouble logging in you should click the "Can't Login?" button on the
Log-In page. From there you
can follow the instructions to reset your password. If you still have trouble, please
contact our help desk and ask for assistance.